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Web Designs | Professional Web Designers | Web Hosting |Search Engine Optimization FAQ (Frequently Asked Questions)
Category: Main -> Improve your Link Popularity
| Answer | · What is Link Popularity?Many search engines (Google, AltaVista, Lycos, etc.) rank web pages according to their link popularity, which is determined by the number and quality of other sites linking to a certain site. In other words, it is important to have quality backward links to your site. For example, it is way more important and desirable to have a link from the home page of www.microsoft.com to your site than having someone's personal home page link to you.
Almost all major search engines and directories today use link popularity to determine at least a portion of your ranking; thus, if you don't have any link to your site, it is very unlikely for your site to get a decent search engine ranking. Learn how to define your linking strategy and how to improve your link popularity.[ Back to Top ]
| | · Achieving A Top Google Ranking? The more web sites there are on the internet, the more difficult it becomes for webmasters to find his/her audience. Although search engines can account for most of your traffic, many web sites are not optimized for search engines and therefore don't use the full potential of the internet.
This paper features a site, TrooBloo (www.troobloo.com), that has achieved the
#1 position on the most important search engine, Google (www.google.com). The
basic principles that Bloofusion uses to optimize this site for search engines,
can help you improve your site and your search engine ranking as well. [ Back to Top ]
| | · How to Improve your Search Ranking In the past , search engine optimization was synonymous with adding meta tags.
These tags provide a web pages description and associated keywords. Some search
engine opt imization services st i l l promise customers to get a top ten search ranking by
only adding secret meta tags. Al though this might have worked in the early days of
the Internet, current ranking methods take many more factors into consideration, wi th
meta tags being only a very small part of the equation.
As search engines get more and more sophist icated, webmasters wi l l have to pay
more attention to their si tes search engine visibil ity. The fol lowing rules are not only
important for a decent Google ranking, but for other search engines, too. [ Back to Top ]
| | · The following rules will apply to all search engines: Your web site needs to have a large
number of relevant pages.
Your targeted keywords need to
appear on all pages of your web site.
You need to build your targeted
keywords into the inf rastructure of
your web page: the tag, the
URL, meta keywords, meta
description, headlines and links.
You need to have high link popularity,
i .e. many other sites should link to
your site. It is crucial to have links
f rom other high ranking sites and
f rom sites within your web sites
environment.
Your site needs to be listed in the
Open Directory Project ( dmoz.org),
that powers the Google directory
( directory.google.com).
Your web site should link to other
sites as wel l . [ Back to Top ]
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